125px-KWTX10009781_10152416965504497_9100982857486543047_nWaco – KWTX Media announced the formation of a long-term partnership with Baylor University on Monday, including a live pre-game show to broadcast before home games from Touchdown Alley at Baylor’s new McLane Stadium.

The partnership will allow KWTX Media, in association with IMG Sports, to bring coverage of Baylor’s top-ranked athletics and academic programs to an audience throughout Central Texas and worldwide. KWTX Media will also work with Baylor to promote a variety of community awareness programs and initiatives.

“This partnership will serve to take Baylor’s message to a larger platform in Central Texas and with national reach through KWTX.com,” KWTX Media Vice-President/General Manager Mike Wright said in a press release.

The partnership includes the creation of a live pre-game show prior to each home football game from Touchdown Alley at Baylor’s new McLane Stadium called “Baylor Game Day.” The show will feature exclusive interviews, analysis, and special features from Baylor and the KWTX team.

“Baylor Game Day” will be hosted by KWTX personalities Dan Ingham, Sean Giggy, and Brian Kaufman with special live reports from Jeremy Stein. Each show will also feature a special guest from the Baylor family.

The first installment of “Baylor Game Day” will air Sunday, August 31st on KWTX-TV and streamed live online at KWTX.com as Baylor hosts SMU for the opening of McLane Stadium.

Read more: KWTX Announces Long-Term Partnership with Baylor